Preserving legacy, embracing evolution
Our Heritage
Established for over 25 years, Bajoria Group proudly upholds the heritage of Champa, Chhattisgarh, specialising in Tussar silk (Kosa), indigenous to the Dewangan community. With expertise in traditional Indian art, our experienced weavers craft intricate handloom designs. Through Silkreeti, we bring you distinctive modern Indian designs, offering sarees, woven fabrics, dupattas, stoles, and 3-piece sets, a diverse curation for women, men, and youth.
Our Commitment
Silkreeti originates from 'Silk' means Kosa and 'Kreeti' means art, embodying the essence of "Kosa Ki Kala" - the art of Kosa. By supporting rural communities and providing employment to skilled weavers and artisans, especially in challenging times, we ensure that Kosa Ki Kala lives on through each fabric. We embrace sustainability and slow fashion, crafting each piece with eco-conscious ethics. Our commitment goes beyond creating luxury textiles; it’s about protecting the art form and the livelihoods of those who keep it alive.
Our Vision
At Silkreeti, we weave stories of heritage, luxury, and elegance into every fabric, celebrating the timeless artistry of tussar silk. Our vision is to honour India’s rich textile traditions, embracing slow, conscious fashion with a modern touch. We believe in preserving the art of weaving while reimagining its beauty for today’s world, blending heritage with contemporary design. Every piece is crafted to give textiles a new identity while staying true to the essence of 'Make in India'.
Driven by Purpose, Shaping the Future
Jayanti Bajoria
Jayanti Bajoria is Silkreeti's creative heart and soul. Imagine a vibrant tapestry woven with threads of passion and grace—that's Jayanti. At 48, she’s more than a homemaker; she’s a visionary whose love for design feels as natural as breathing. Her life is a dance of positivity, where every challenge is met with a warm smile and a can-do spirit. During COVID, she transformed her time at home into a haven for creativity, fully immersing herself in design. Jayanti’s presence at Silkreeti is like a warm embrace, keeping everyone together and motivated with her joyous approach to life and her lifelong love for beautiful things.
Ananya Bajoria
Ananya Bajoria, at 22, is Silkreeti's calm, creative spirit. Picture a serene artist quietly observing the world’s details—this is Ananya, who grew up enchanted by silk’s magic through her father's business. Her Master in Finance, adds a layer of sharpness to her gentle curiosity. She blends childhood wonder with analytical prowess, infusing Silkreeti with a unique mix of creativity and insight. Ananya is crafting a new vision for the family business, digitalising it and integrating smart work to meet the demands of today’s world, making Silkreeti a harmonious blend of tradition and modernity.